Sports Management Course Descriptions

An introductory course to the Sport Management major. The course focuses on curriculum selection, experiential learning experiences, and career options. A study of the history of sport is also a central part of the class. Three hours.

The nature of today’s litigious society makes it imperative that the sport management student be familiar with the special issues of law related to sport. Topics include tort law, risk management, contract law, the legal system, and facility/event supervision. Special emphasis will be given to current legal issues and application of risk management principles. Three hours.

An investigation of the impact sport has on the American way of life. Emphasizes the social institution of sport as it relates to other institutions and the impact sport has on the general public. Three hours.

This course will explore the areas of finance, fund-raising, and marketing related to sport organizations. The emphasis of this course will be on marketing related to facilities, programs, and sport organizations. Three hours.

A study of the emergence and significance of sport in the media. The student will gain expertise in the areas of sport journalism, sport communications, and the ever-changing technology that covers sport. Three hours.

A capstone course for the sport management major. This course deals with issues relevant to the governance of sport, fitness and health. Various sport governance organizations and structures will be analyzed. Three hours.

Business Foundations serves as a broad overview and introduction to the field of business, as well as to the faculty of the School of Business and the academic requirements of the business program at Grace College. This course explores the foundational truths of the marketplace required for our system of business to function, although imperfectly, and serve the needs of those around us. The roles of freedom, economics, government, and faith will be key discussion points. The course examines these foundations from a biblical perspective to understand more fully how God would have us “do business.” Three hours

Principles of Management will expose students to the history of management thought. It also introduces students to the principles of management from the perspective of planning, organizing, leading, and controlling. Within a biblical framework, this course examines developments from scientific management to ethics, diversity, social responsibility, and glocalization. Three hours.

This course provides a decision-oriented overview of marketing management in modern organizations. The objectives of the course are to provide a broad introduction to marketing concepts, the role of marketing in society and in the firm, and the various factors that influence marketing decision making. Three hours.

In this course the student will study the entire scope of facility management including facility planning, construction, budgeting, facility operations, and facility supervision. Prerequisite: SMT2050. Three hours.

This course is a practical approach to event management. Event planning, sponsorship, budgeting, management, and evaluation will be emphasized. Events require a great deal of expertise and planning. Society demands that events be run professionally and efficiently. Prerequisites: SMT 2050. Three hours.

This course explores the intersection of athletics, biblical studies, and evangelical outreach within modern sports culture. The course establishes a theological foundation for sports ministry by examining the biblical mandates, ethical frameworks, and historical developments of using athletics as a tool for discipleship. Students learn practical strategies for sports evangelism, preparing them to effectively lead, coach, and minister within local churches, parachurch organizations, and community athletic leagues.

Students advance their skill and confidence in using the workbook, database and output capabilities of Microsoft Excel. Focus is on understanding the advanced features of Excel and key issues of design and advanced output capabilities of spreadsheet programs. Three hours.

In this course, students are introduced to Data Analytics by learning to retrieve data (SQL), prepare data (Excel), Analyze data using statistical methods, and report data. Prerequisite: BUS3050. Three hours.

Basic legal principles which control modern business transactions. Deals with such topics as contracts, agencies, employment, negotiable instruments, property, sales, and business relations with government. Three hours.

A course devoted to learning how to write news stories, feature stories, broadcast stories, and opinion pieces, all using the Associated Press Stylebook. The course stresses information gathering and interviewing, as well as the ability to produce under a publication deadline. Pre- or co-requisite: ENG 1100. Three hours.

An introduction to the theory and practice of public relations, emphasizing its publics, management function, writing skills, communication processes, tools, and professional ethics. Each student works with a community partner to facilitate public relations in a real-world setting. Prerequisite: COM 1100. Three hours.

An in-depth course covering the burgeoning importance of social media as a communication outlet. Includes analysis of culture shift leading to social media’s powerful impact and tools for analyzing social media effectiveness. Three hours.

This course is a a foundational lecture-studio course that explores basic two-dimensional and three-dimensional design concepts. It teaches color application, the creation of illusionary space, and the evaluation of art through both written and oral criticisms. The course is worth three credit hours and is offered exclusively during the fall semester. 

An introductory course that uses manual and digital processes to explore visual communication theories and techniques. Utilizing Adobe software, this course introduces the development of visual skills through digital photo manipulation, illustrative rendering, and graphics file preparation. Relationships between content and social and cultural context will be explored. Prerequisite: ART 2110. Three hours.

A study of letter forms, historical influences, and how type is used as an effective element in context of visual communication design. Prerequisite: VCD 2310. Three hours.

Introductory training for in-studio video production editing techniques and processes. Three hours.

This course provides foundational instruction for the digital camera. Students will learn manual settings for capturing photographic images. DSLR camera required. Open to all majors. Studio fees apply. Three hours.

This course will give students a foundation for understanding the importance of digital marketing in today’s business environment. Students will gain a basic understanding of how organizations can drive revenue and ROI through the user experience, attract customers through multiple digital channels, build smart websites and mobile experiences, and produce rich media for marketing and advertising. The course will cover the fundamentals of online, content marketing, and mobile marketing, SEO, content management systems (CMS), social media and analytics. Prerequisite: MKT 2150. Three hours.