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Sport Marketing

The popularity of sport today, and the growth of professional and international sports makes the marketing of sport a very interesting and exciting field. The Sport Marketing major combines the study of sport and sport management with the study of marketing principles and marketing techniques. Sport Marketing majors are involved in many applied learning opportunities on campus and with major sport organizations and events during their course work.

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Career Opportunities

  • Sport Supply Sales
  • Athletic Event Planning
  • Sports Programming
  • Sport Equipment Marketing
  • Fan Appreciation
  • Ticket Sales

The faculty at Grace College truly lived their lives in a way that allowed the light of Christ to shine through them. Grace College prepared me not only to teach in the classroom but to be a lifelong learner, especially in my spiritual walk.

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"Sport Marketing is a great major because it enables you to incorporate sports into the world of marketing and see how they correlate. In class, students are able to learn from real-world experiences all while keeping Christ first and that is what I value most."

Lexi Williams (BS 20)