Entrepreneurial Management

Overview

The Entrepreneurial Management degree provides the student with an opportunity to experience new business start-ups holistically and at a level of detail sufficient to develop a significant knowledge base in critical functional areas. Students will learn how to enhance their ability to create and cultivate ideas in the classroom, and through practical application of learned competencies. This includes learning to start a business through the Entrepreneurship and Service Practicum.

In addition to the bigger picture, students will address many detailed aspects of starting their own company, taking leadership of an existing business, or becoming a creative and innovative force in a larger organization. Relevant classes in finance, human resources, product management, and innovation and design will prepare students to lead in all types of business settings and structures. Students will also have the opportunity to choose one course to further integrate learning and practice.

Coure Requirements for a B.A. or B.S. Entrepreneurial Management

Courses

Examples of courses in this major:

BUS2750 Entrepreneurship & Service Practicum

Students will apply concepts learned in common professional component courses to start and run a business. A business plan will be written, a loan obtained and products commercialized within the semester. Each student company will also serve a local nonprofit organization with their time, talent and company profits.

BUS3260 Small Business Entrepreneurship

Small business planning applying the fundamentals of planning, organizing, leading, and controlling to the specific requirements of small business marketing, finance, production, and personnel. Practical application and case study is emphasized.

BUS3510 Innovation & Design for Business

An introduction into the invention, design, and prototype processes leading to the launch of a new product. This includes the importance of new ideas and innovation within the organization with a focus on entrepreneurship, and a discussion of the strategies necessary for challenging innovative concepts and driving creativity throughout an organization.

BUS4240 Human Resources Management

An examination of the personnel functions in the business organization, particularly job analysis, recruitment and hiring, training, performance appraisal, compensation, the psychological forces motivating workers, discipline, and morale within a heightened awareness of legislative and regulatory oversight.

FIN3350 Entrepreneurial Finance

This course focuses on funding and managing entrepreneurial ventures through the various stages of business growth. The course will develop skills related to the creation and understanding of business models and the types of organizations and the various ways these organizations can be financed. Students will learn: 1) the value of pro forma financial planning and what if analysis; and 2) the various ways to fund and manage a growing firm with a particular emphasis on deal structure and risk/reward scenarios for different investor types. The class will utilize cases based on real world companies from various industries to cover topics in investment analysis, financing the entrepreneurial firm, and financially managing the growing business.

Faculty